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Refuel Creative achieves Google Premier Partner status
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As an Adelaide digital marketing agency, we're excited to announce that we are now also a  Google Premier Partner. This is the highest level in the Google Partners program. It means we are in the top 3% of digital marketing agencies in Australia.

The Google Partner program is all about highlighting our ability to drive success for our clients. Now, Google has named Refuel Creative as a 2025 Google Premier Partner.

Our journey to Google Premier Partner status

This achievement didn’t happen overnight. Since Refuel started, we have been on a mission to help businesses navigate the Google Ads space. What began as one person has evolved into a team of experts who are now Google Premier Partners… and now we want to share the benefits with you.

What is a Google Premier Partner?

The exclusive status of Google Premier Partner acknowledges our team's expertise in Google Ads. It also highlights our ability to build strong client relationships and help businesses grow.

To achieve this prestigious recognition, we’ve had to meet Google’s rigorous standards, including: 

  • Maintaining a high Google Ads optimisation score
  • Demonstrating consistent ad spend over the past 90 days
  • Ensuring our team holds current Google Ads certifications

What it takes to become a Google Premier Partner

Becoming a Google Premier Partner involves much more than meeting the minimum standards listed above. It represents years of dedication to mastering the Google Ads platform and generating success for our clients. 

The journey to Premier Partner status has almost meant: 

We worked on some key features that we're particularly proud of and think make our website special.

  • Continuous learning: The Google Ads platform has evolved over time so our team has to stay ahead of those changes to leverage them for our clients' benefit

  • Performance excellence: Google evaluates partners based on their ability to grow client accounts, retain clients, and implement best practices. Our agency has consistently demonstrated the ability to deliver campaigns that not only meet but exceed performance expectations

  • Strategic innovation: Premier Partners must show they're not just following the rulebook but innovating within the Google Ads ecosystem. Our approach has always been to push boundaries and find creative solutions to complex marketing challenges

  • Client success stories: Behind every successful agency are successful clients. We've helped businesses across various industries achieve significant growth through strategic Google Ads management

Our clients can reap the rewards

If you’re a client of ours, or thinking about coming on board, you might be wondering, “What does this mean for my business?” Being a Google Premier Partner isn't just about adding a fancy badge to our website (though we’ve proudly done that too). This recognition brings tangible benefits that directly impact the success of your campaigns too.

  1. Advanced expertise - We’ve done all the hard work for you and paved the way for your success. We know exactly what strategies will work for your business, eliminating the guesswork from your Google Ads campaigns.
  2. Promotional offers - We can access exclusive promotional offers to boost your advertising budgets. This helps you grow your business and see results faster without spending more.
  3. Direct Google support - We now have priority access to dedicated Google support teams. This means we can solve problems faster and create better strategies for your Google Ad campaigns.
  4. Industry insights - We get specialised training and insider knowledge about new trends and best practices. This helps keep your campaigns at the forefront of digital advertising.

Ryan Jones, CEO and Founder of Refuel, says, "This recognition shows our team's dedication to getting real results for our clients through smart digital advertising. Being among the top 3% of Google Partners in Australia is a testament to the expertise and dedication our team brings to every campaign we manage."

Why partner with a Google Premier Partner for your advertising?

Our Premier Partner status isn't just based on theoretical knowledge either. It's built on real results we have achieved for real businesses recently.

When you invest your marketing budget in Google Ads, you want to know that you’re working with the best. While being a Google Premier Partner is confirmation that we know our stuff and aren’t afraid to let you know, there are a number of benefits to you in working with a Premier Partner like us.

Here’s how we can help your business grow with:

Expert campaign management

Our certified Google Ad specialists don't just set up campaigns and hope for the best. We strategically design, implement, and continuously optimise your Google Ads to ensure you're getting the maximum return on investment. 

Case study: SeaLink Marine & Tourism saw a 651% increase in conversions. They also had a 78% drop in cost per conversion after working with our team for Google Ads management.

Data-driven strategies

We don't guess what works - we know. Our approach combines industry best practices with detailed analytics to create campaigns that deliver results. 

Case study: For the Australian Centre for Business Growth, our data-driven method generated 248 leads. We spent only $28.6k, which averages to $115.47 per lead. This shows a 64% increase in leads each month and a 12% decrease in cost per lead.

Full-funnel approach

From awareness to conversion, we develop comprehensive strategies that guide potential customers through every stage of their journey. This holistic approach ensures no opportunity is missed and your budget is optimised across the entire customer journey.

Our proven Google Ads process

Tailored strategy that works

We take the time to understand your business and audience. We also look at your marketing goals. Then, we create a custom digital marketing strategy that fits your objectives and budget.

High-performance setup

When setting up a new account or fine-tuning an existing one, our team handles everything. From in-depth keyword research to compelling ad copywriting and conversion-focused landing page design. This ensures your campaign is built on solid foundations from day one. 

Expert campaign execution

Our team handles everything from campaign structure and management to bid optimisation. This keeps your Google Ads performing at their peak and having the ability to adapt to market changes in real-time.

Continuous performance monitoring

We don’t “set and forget” your campaign. We continuously monitor performance metrics and make data-driven adjustments to improve your ROI. 

Ready to supercharge your Google Ads performance?

As a Google Premier Partner, we're uniquely positioned to help you maximise the impact of your digital advertising investments. Whether you're looking to:

  • Launch your first Google Ads campaign
  • Improve the performance of existing campaigns
  • Expand into new markets or audience segments
  • Integrate Google Ads with your broader marketing strategy

Our team of Google Ads experts is ready to help you reach your business goals. We focus on strategic and results-driven Google Ads management.

When you’re looking for someone to partner with, wouldn’t you want the best?!

Want to learn more about maximising your Google Ads performance? Subscribe to our monthly newsletter for tips and insights into digital marketing.

Nikki Carter

Nikki Carter

Nikki has over 20 years marketing, content, social media, PR, and event management experience. What sets her apart is her ability to blend creativity with strategic insights, ensuring that every piece of content not only resonates with its intended audience but also achieves the intended results.

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