Video production
Videos that
drive results
Videos that drive results
Are you struggling to make your brand's voice heard in the noisy digital world? You're not alone. Many businesses find it challenging to capture attention and stand out from the competition in today's crowded online space.
Enter video production - a powerful tool that can amplify your message and connect with your audience in ways that text and static images simply can't match. Whether it's engaging social media content, compelling ads, live event coverage, or explanatory animations, video has the power to stop scrollers in their tracks and transform viewers into customers.
But creating effective video content isn't just about pointing a camera and pressing record. It requires strategy, creativity, and technical know-how to produce videos that not only look great but also drive real business results.
That's where Refuel comes in. We're not just video producers, we're your partners in creating content that gets results. With our expertise in social media videos, ad and TVC production, live streaming, and animation, we can help you harness the power of video to boost your brand visibility, engage your audience, and drive conversions.
Ready to amplify your brand's message? Let's explore how our video production services can fuel your marketing success.
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with Refuel Creative
Bringing brands to life through video
We're proud of the results we've achieved for our clients. Here are a couple of success stories that showcase the power of our video production services:
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0 1 Live streaming success: Rowing SA
Challenge: Rowing SA needed to bring their exciting events to a wider audience, beyond those who could attend in person.
Solution: We implemented a comprehensive live streaming service for Rowing SA's events. Our in-house team handled everything from camera setup to real-time production and streaming.
Results:- Increased viewer engagement, with thousands tuning in to watch events live
- Expanded reach beyond local audiences, attracting interstate and international viewers
- Positive feedback from rowing enthusiasts who could now follow events in real-time
- Enhanced sponsorship opportunities for Rowing SA due to increased visibility
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0 2 Animation and video ads success: TreesPlease Games
Challenge: TreesPlease Games, a mobile game developer, needed to stand out in the crowded app marketplace and increase downloads for their game, Longleaf Valley.
Solution: We created a series of animated video ads that showcased the game's unique features and environmental message. These ads were tailored for various social media platforms and mobile ad networks.
Results:- 20% reduction in Cost per Install (CPI) over the control creative
- 25% improvement in Click Through Rate (CTR) on Unity Ads
- 12% improvement in 7-day user retention
- Successful expansion into new markets, including Australia, UK, and US
From challenges to transformation: Your video marketing journey
In today's digital landscape, video marketing isn't just an option… it's a necessity. But we understand that for many businesses, it can feel like a daunting challenge. Let's explore the common hurdles and the exciting opportunities they present.
Common video marketing challenges
Does any of these sound familiar?
Limited budget impact
You're struggling to stand out in a crowded marketplace, especially with limited budgets
Proving video ROI
You're finding it hard to prove the return on investment of video content to the rest of your team
Effective video showcase
You're unsure how to effectively showcase your products or services through video
Consistent video planning
You're trying to develop a consistent video strategy that aligns with your overall marketing goals
Interactive event experiences
You're striving to create interactive experiences for virtual events and live streams
Current trend navigation
You're working to keep up with rapidly changing trends in video marketing
The power of transformation
When you partner with Refuel, you're not just getting great video content that can be used in a multitude of ways, you're embarking on a journey of digital transformation. Here's how our clients have evolved:
From invisible to unmissable
We've helped businesses struggling to get noticed online become go-to resources in their industries.
From confusion to clarity
We've assisted companies with complex offerings to simplify their message, clearly communicating their value proposition.
From lagging to leading
We've guided brands to leapfrog competitors, setting new standards for video content in their sectors.
From global to local
We've empowered small businesses to expand their reach, connecting with audiences worldwide
From static to dynamic
We've energised marketing strategies, significantly boosting engagement and conversion rates.
Our video production services don't just deliver great-looking videos, they deliver results that can revolutionise your digital presence. Whether you're looking to boost brand awareness, increase sales, or become a thought leader in your industry, our tailored video strategies can help you achieve your goals and surpass your competitors.
We also understand that effective video marketing isn't one-size-fits-all. That's why we tailor our services to address your specific needs and goals.
Tailored solutions for every industry
We pride ourselves on delivering a comprehensive suite of video production services tailored to meet the unique needs of businesses across various industries.
Our team of experts combines creativity, technical prowess, and strategic insight to craft compelling visual content that resonates with your target audience and drives real results. We offer a comprehensive suite of video production services designed to meet your unique marketing needs:
Social media videos
Short, engaging content to boost reach and engagement.
Video ads and commercials
From quick digital ads to full-scale TV spots that convert viewers into customers.
Live streaming
Real-time connections for product launches, virtual events, and behind-the-scenes content.
Animation
Simplify complex ideas, create explainer videos, and develop branded characters.
We tailor these services to meet the specific needs of various industries:
- Tech and software: Product demos, SaaS explainers, thought leadership content.
- eCommerce and retail: Product videos, social media content, customer testimonials.
- B2B and industrial: In-depth explainers, virtual tours, case study videos.
- Healthcare and wellness: Educational content, testimonials, branded wellness videos.
- Finance and professional services: Concept explainers, thought leadership, personalised client messages.
- Education and non-profit: E-learning content, fundraising videos, awareness campaigns.
Our team works closely with you to understand your goals, target audience, and brand voice. We then create strategic content that not only looks great but also drives results.
Why choose Refuel for your video needs?
In-house expertise
We keep everything under one roof. From our in-house studio space to our talented team of producers, editors, and marketers. This ensures consistent quality, faster turnaround times, and seamless integration of the marketing strategy into every video we produce.
Custom approach
Every business is unique, and so is our approach. We develop tailored strategies that align perfectly with your brand voice and business goals, ensuring your videos not only look great but also deliver results.
Proven success
Our track record speaks for itself. We've helped businesses across various industries amplify their message, boost engagement, and increase conversion rates through compelling video content.
Creative strategy
We don't just create pretty visuals, we craft strategic content. Every video is designed with your overall marketing goals in mind, considering factors like SEO, conversion optimisation, and audience engagement.
You're not just getting a video production service, you're gaining a strategic partner committed to fuelling your business growth through powerful visual storytelling.
Next steps: Let's fuel your video marketing success
We understand that taking the leap into video production can feel daunting. That's why we're here to guide you every step of the way.
Here's how we can get started:
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0 1 Free video strategy session
Let's kick things off with a no-obligation chat. We'll discuss your business goals, target audience, and current marketing challenges. Our team will provide initial insights on how video could amplify your message and boost your results. -
0 2 Tailored video plan
Based on our discussion, we'll craft a customised video strategy that aligns with your objectives and budget. This plan will outline recommended video types, distribution channels, and expected outcomes.
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0 3 Production and implementation
Once you're happy with the plan, our in-house team will spring into action. From scripting and shooting to editing and distribution, we'll handle every aspect of bringing your video vision to life.
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0 4 Measure and optimise
We don't just create videos and walk away. We'll closely monitor the performance of your video content, providing regular reports and insights. As we learn what resonates best with your audience, we'll continually refine our approach to maximise your ROI.
Don't let your brand get lost in the digital noise. We can cut through the clutter and connect with your audience in powerful new ways.
Schedule Your Free Video Strategy Session
Our specialists for this service
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Ryan Jones
Ready to see how video can fuel your marketing success? Let's create something amazing together!
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Video production FAQs
Still got a few questions rattling around in that engine of yours? No worries! We've compiled some of the most common questions we get asked about our digital strategy service. If you don't see your question here, get in touch and we can answer it for you.
How much does video production cost, and what are the ongoing costs?
Video production costs vary depending on the type, length, complexity, and distribution needs. We offer flexible pricing options to suit various budgets and can prioritise the most impactful content for your goals. During our initial consultation, we'll discuss your needs and create a plan that works for you. For ongoing costs, we'll develop a sustainable video strategy that fits your budget, helping you repurpose and maximise content across platforms to ensure the best value for your investment.
How complex is the video production process and what's involved?
While video production can be complex, we manage all aspects from concept to delivery, ensuring a smooth experience for you. Our team handles everything, including scripting, storyboarding, filming, and editing. You don't need technical knowledge, you just need to bring your ideas and goals. We have a fully equipped in-house studio and can handle on-location shooting if required.
How long does video production take?
Production time ranges from a few days for simple social media content to several weeks for complex projects like TV commercials or animated videos. We'll provide a detailed timeline during planning to ensure your video is ready when needed.
What if I'm not satisfied with the final video or don't have content ideas?
We involve you throughout the process and offer revision rounds if needed. If you're unsure about content, our creative team will work with you to understand your business and objectives, then propose concepts aligned with your goals.
How quickly can I expect results from video marketing?
Results vary depending on your goals and content type. Some clients see immediate engagement increases, while others experience gradual improvements in brand awareness or lead generation. We set clear expectations and provide regular performance reports to track ROI.
Do I need to appear on camera?
Not if you're uncomfortable. We have many ways to create engaging videos without you on camera, including animation, voice-overs, customer testimonials, or product demonstrations.
How do you measure video success?
We set clear, measurable goals for each project and provide regular performance reports. Metrics may include views, engagement rates, click-through rates, or conversion rates, depending on the video type and purpose.
Can you help with video distribution?
Yes, we offer end-to-end video marketing services, including distribution strategy, platform optimisation, and paid promotion management.
Do you offer ongoing video production services?
Yes, many clients benefit from regular video creation. We can establish a consistent production schedule to keep your brand visible with fresh, engaging video content.
Still have questions? We're here to help! Get in touch for a chat about your video production needs.